Reverse Entrepreneurship in Latin America

Internationalization from Emerging Markets to Developed Economies

  • Pável Reyes-Mercado
  • Guillermo Jesús Larios Hernández

Table of contents

  1. Front Matter
    Pages i-xv
  2. Pável Reyes-Mercado, Guillermo Jesús Larios Hernández
    Pages 1-5
  3. Pável Reyes-Mercado, Jesús Berumen-Cantú
    Pages 63-81
  4. Guillermo A. Zamacona Aboumrad, Adriana González Flores
    Pages 83-108
  5. Lizbeth Magdalena Puerta-Sierra, Moisés Maislin Mendoza
    Pages 109-119
  6. Back Matter
    Pages 135-136

About this book


This book explores the concept of reverse entrepreneurship, providing real-life examples of innovative start-ups and ventures hoping to internationalize. Traditionally, entrepreneurial ideas have flowed from developed countries to emerging markets. This book, however, examines entrepreneurial ideas flowing in the opposite direction, with case studies from organizations that were initially launched in emerging markets. With a specific focus on Latin America, the cases examine the experiences of entrepreneurs and reveal much-needed strategies for entry into developed markets. This book will undoubtedly be useful to both academics and practitioners as it covers a wide range of industries, products and services and takes a closer look at market platforms and high-impact entrepreneurship. Providing a valuable contribution to a relatively unexplored area, this is a compelling collection of insights into reverse entrepreneurship which presents practical solutions for entrepreneurs looking to expand their businesses in the future.


Reverse entrepreneurship entrepreneurship in latin america family business emerging markets business opportunities in latin america innovation in latin america market platforms

Editors and affiliations

  • Pável Reyes-Mercado
    • 1
  • Guillermo Jesús Larios Hernández
    • 2
  1. 1.Universidad Anáhuac MéxicoHuixquilucanMexico
  2. 2.Universidad Anáhuac MéxicoHuixquilucanMexico

Bibliographic information