Open Innovation Business Modeling

Gamification and Design Thinking Applications

  • João Leitão

Part of the Contributions to Management Science book series (MANAGEMENT SC.)

Table of contents

  1. Front Matter
    Pages i-xv
  2. State of the Art on Open Innovation Business Models

    1. Front Matter
      Pages 1-1
    2. João Leitão
      Pages 3-58
  3. Empirical Application of Open Innovation Business Models

    1. Front Matter
      Pages 59-59
  4. Gaming and Design of Open Innovation Business Models

    1. Front Matter
      Pages 83-83

About this book


This monograph provides a new perspective on business modeling in small and medium-sized enterprises (SMEs). It builds on the theoretical framework on innovation and revisits the Zahra and George (2002) model on absorptive capacity and other related works, such as the open innovation approach initiated by Chesbrough (2003). It also introduces a new 'open innovation bridge – a Tangram model' approach to business models that identifies the critical elements of the transactive structure of open innovation business models, especially, in the context of SMEs. The uniqueness of this book lies in the author's development of a gamification perspective and a tool to design open innovation business models.


Absorptive capacities in firms Business models Business model generation Business model structure Coopetition Innovation strategies Innovation systems Multicollinearity analysis Open innovation vs. closed innovation Open Innovation Bridge R&D strategy in SMEs Tangram model Tangram model in SMEs

Authors and affiliations

  • João Leitão
    • 1
  1. 1.NECE, Research Center in Business SciencesUniversity of Beira InteriorCovilhãPortugal

Bibliographic information