Product Information Management

Theory and Practice

  • Jorij Abraham

Part of the Management for Professionals book series (MANAGPROF)

Table of contents

  1. Front Matter
    Pages i-xv
  2. Jorij Abraham
    Pages 1-14
  3. Jorij Abraham
    Pages 15-24
  4. Jorij Abraham
    Pages 25-42
  5. Jorij Abraham
    Pages 43-66
  6. Jorij Abraham
    Pages 67-72
  7. Jorij Abraham
    Pages 73-80
  8. Jorij Abraham
    Pages 81-93
  9. Jorij Abraham
    Pages 95-129
  10. Jorij Abraham
    Pages 131-175
  11. Back Matter
    Pages 177-179

About this book


Product Information Management is the latest topic that companies across the world are deliberating upon. As companies sell online, they are confronted with the fact that not all information necessary to sell their products is available. Where marketing, sales and finance have been core processes of the corporate world for a long time, PIM is a new business process with its own unique implementation and management challenges. The book describes the core PIM processes; their strategic, tactical and operational benefits and implementation challenges. The book has been written for managers, business users as well as students, and illustrates the different concepts with practical cases from companies like Coca Cola, Nikon and Thomas Cook.​


Assortment expansion Master data management Product categorization Product classification Product content management Product lifecycle management

Authors and affiliations

  • Jorij Abraham
    • 1
  1. 1.Ecommerce FoundationDuivendrechtThe Netherlands

Bibliographic information

  • DOI
  • Copyright Information Springer International Publishing Switzerland 2014
  • Publisher Name Springer, Cham
  • eBook Packages Business and Economics
  • Print ISBN 978-3-319-04884-0
  • Online ISBN 978-3-319-04885-7
  • Series Print ISSN 2192-8096
  • Series Online ISSN 2192-810X
  • About this book