Table of contents

  1. Front Matter
    Pages i-xxiv
  2. Characteristics of Digital Entrepreneurs

  3. Perspectives on Digital Business Models

    1. Front Matter
      Pages 69-69
    2. Lutz Göcke, Robin Weninger
      Pages 71-85 Open Access
    3. Lutz Göcke, Philip Meier
      Pages 87-102 Open Access
    4. Sebastian Gerth, Lars Heim
      Pages 103-120 Open Access
    5. Wolfgang Pfau, Philipp Rimpp
      Pages 121-140 Open Access
  4. Settings/Contexts of Mobilising Digital Entrepreneurship

    1. Front Matter
      Pages 141-141
    2. Edin Smailhodžić, Denis Berberović
      Pages 165-182 Open Access
    3. Swapan Ghosh, Mathew Hughes, Paul Hughes, Ian Hodgkinson
      Pages 183-207 Open Access
    4. Theo Lynn, Pierangelo Rosati
      Pages 209-231 Open Access
    5. Gifford Pinchot III, Mariusz Soltanifar
      Pages 233-262 Open Access
  5. Global Environments and Digital Entrepreneurship

    1. Front Matter
      Pages 263-263
    2. Di Song, Aiqi Wu
      Pages 265-281 Open Access
    3. Georges Samara, Jessica Terzian
      Pages 283-302 Open Access
    4. Manouchehr Shamsrizi, Adalbert Pakura, Jens Wiechers, Stefanie Pakura, Dominique V. Dauster
      Pages 303-327 Open Access

About this book


This open access book explores the global challenges and experiences related to digital entrepreneurial activities, using carefully selected examples from leading companies and economies that shape world business today and tomorrow. Digital entrepreneurship and the companies steering it have an enormous global impact; they promise to transform the business world and change the way we communicate with each other. These companies use digitalization and artificial intelligence to enhance the quality of decisions and augment their business and customer operations. This book demonstrates how cloud services are continuing to evolve; how cryptocurrencies are traded in the banking industry; how platforms are created to commercialize business, and how, taken together, these developments provide new opportunities in the digitalized era. Further, it discusses a wide range of digital factors changing the way businesses operate, including artificial intelligence, chatbots, voice search, augmented and virtual reality, as well as cyber threats and data privacy management.

“Digitalization mirrors the Industrial Revolution’s impact. This book provides a complement of perspectives on the opportunities emanating from such a deep seated change in our economy. It is a comprehensive collection of thought leadership mapped into a very useful framework. Scholars, digital entrepreneurs and practitioners will benefit from this timely work.”

Gina O’Connor, Professor of Innovation Management at Babson College, USA

“This book defines and delineates the requirements for companies to enable their businesses to succeed in a post-COVID19 world. This book deftly examines how to accomplish and achieve digital entrepreneurship by leveraging cloud computing, AI, IoT and other critical technologies. This is truly a unique “must-read” book because it goes beyond theory and provides practical examples.”

Charlie Isaacs, CTO of Customer Connection at, USA

 "This book provides digital entrepreneurs useful guidance identifying, validating and building their venture. The international authors developed new perspectives on digital entrepreneurship that can support to create impact ventures.” 

Felix Staeritz, CEO FoundersLane, Member of the World Economic Forum Digital Leaders Board and bestselling author of FightBack, Germany


Open Access Digital transformation and entrepreneurship ICT based business models AR and VR startups Digitalization and entrepreneurial ecosystems Digital entrepreneurship strategies Business models for digital business Creating digital intrapreneurs

Editors and affiliations

  1. 1.Hanze University of Applied SciencesInternational Business SchoolGroningenThe Netherlands
  2. 2.Loughborough UniversitySchool of Business and EconomicsLoughboroughUK
  3. 3.Nordhausen University of Applied SciencesChair of Digital ManagementNordhausenGermany

Bibliographic information