Megatrends Defining the Future of Tourism

A Journey Within the Journey in 12 Universal Truths

  • Valentina Boschetto Doorly

Part of the Anticipation Science book series (ANTISC, volume 6)

Table of contents

  1. Front Matter
    Pages i-xv
  2. Valentina Boschetto Doorly
    Pages 9-15
  3. Valentina Boschetto Doorly
    Pages 17-25
  4. Valentina Boschetto Doorly
    Pages 59-85
  5. Valentina Boschetto Doorly
    Pages 87-117
  6. Valentina Boschetto Doorly
    Pages 119-150
  7. Valentina Boschetto Doorly
    Pages 151-178
  8. Valentina Boschetto Doorly
    Pages 179-188
  9. Back Matter
    Pages 189-191

About this book


This book identifies and describes five megatrends  that will define the landscape of the Travel,  Tourism & Hospitality industry, with a particular focus on the European context. Humans began travelling on the same day that Homo Sapiens first realized he could walk upright. No boundaries, mountains or cliffs have managed to stop or diminish our insatiable desire to find out what lies beyond the visible horizon. Tourism has enjoyed virtually uninterrupted growth for the past several decades, and the sector has now become the third-largest source of export revenue, after chemicals and fuel, and ahead of the automotive and food sectors.  And yet, in its current  globalised format, it is exposed to sudden shocks that can swiftly shake up the status quo accelerating the deployment of some megatrends here described. We have all witnessed the Covid-19 pandemic and its devastating consequences for the industry.
While  the number of international tourism arrivals to Europe has soared to over 700 million a year, at the same time we are experiencing a period of deep transformation. Bauman couldn’t have been more accurate or insightful when he coined the word ‘liquid’ in this regard. As an exquisite expression of a civilized, rich and discerning first-world society, travel and tourism are now changing shape and meaning, requiring our business models to adapt. What are the megatrends that will dictate the future shape of our industry’s landscape? Who is the new tourist, if there is one, and what is she looking for? Is the new post-technological era transforming the depth and the very essence of travelling? This book offers a number of visionary insights, as well as operational takeaways. 


Evolution of tourism industry Boschetto Doorly on the future of travel Consumer Trends Impacting Tourism & Hospitality Industry Trends that Will Dictate the Tourism Industry Sociology of Travel and Tourism the very essence of travelling New Hospitality Format Trends Currently Impacting the Tourism & Hospitality Industry

Authors and affiliations

  • Valentina Boschetto Doorly
    • 1
  1. 1.Dun LaoghaireIreland

Bibliographic information