© 2020

International Student Mobility and Access to Higher Education


Part of the Marketing and Communication in Higher Education book series (MCHE)

Table of contents

  1. Front Matter
    Pages i-xiii
  2. Edna Rabenu, Or Shkoler
    Pages 61-125
  3. Or Shkoler, Edna Rabenu
    Pages 127-191
  4. Edna Rabenu, Or Shkoler
    Pages 193-220
  5. Back Matter
    Pages 221-239

About this book


This book offers a comprehensive look into issues and trends driving international student mobility as the phenomenon becomes increasingly prevalent worldwide. Chapters first present an expanded definition of student mobility in the context of internationalization and go on to discuss the underlying motivations, issues, and challenges students face in attaining successful outcomes. The authors employ marketing concepts to illustrate ideas and recommendations for better attracting and integrating international students into academic institutions abroad with the goal of greater satisfaction for students and improved profitability for the universities they attend.


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Authors and affiliations

  1. 1.Independent ResearcherNetanyaIsrael
  2. 2.Netanya Academic CollegeNetanyaIsrael
  3. 3.Department of Marketing CommunicationEmerson CollegeBostonUSA
  4. 4.Emerson CollegeBostonUSA

About the authors

Or Shkoler is an independent researcher in Israel, whose main areas of interest include: statistics and data analyses, quantitative/qualitative research methods, individual differences, burnout, job engagement, workaholism, Heavy Work Investment (HWI), social exchanges (Leader-Member Exchange and Team-Member Exchange), and the Facet Theory approach.

Edna Rabenu is Senior Lecturer at Netanya Academic College and Bar-Ilan University, Israel. She is an expert on organizational behavior and human resources management. Her current research interests include management, new era workplace, performance appraisal, HWI, psychological capital, coping with stress, burnout, and the Facet Theory approach.

Paul M. W. Hackett is Visiting Professor of Health Research Methods at University of Suffolk, UK, and Professor of Ethnography at Emerson College, USA. He has previously held positions in philosophy and psychology at Oxford University, Cambridge University, and Durham University. His research interests include categorical ontologies/mereologies in the understanding of behavior and experience. He developed the Declarative Mapping Sentence (DMS) for guiding and interpreting qualitative and philosophical research enquiries. 

Paul M. Capobianco is Research Assistant at Emerson College, USA, where he explores how creativity can be learned and taught, focusing on marketing communications. He is currently studying how marketing strategy and economic concepts can help to clarify confusion in each discipline. He also studies religion and moral philosophy.

Bibliographic information

  • Book Title International Student Mobility and Access to Higher Education
  • Authors Or Shkoler
    Edna Rabenu
    Paul M.W. Hackett
    Paul M. Capobianco
  • Series Title Marketing and Communication in Higher Education
  • Series Abbreviated Title Marketing and Communication in Higher Education
  • DOI
  • Copyright Information The Editor(s) (if applicable) and The Author(s), under exclusive license to Springer Nature Switzerland AG 2020
  • Publisher Name Palgrave Macmillan, Cham
  • eBook Packages Education Education (R0)
  • Hardcover ISBN 978-3-030-44138-8
  • Softcover ISBN 978-3-030-44141-8
  • eBook ISBN 978-3-030-44139-5
  • Edition Number 1
  • Number of Pages XIII, 239
  • Number of Illustrations 1 b/w illustrations, 11 illustrations in colour
  • Topics Higher Education
    Administration, Organization and Leadership
  • Buy this book on publisher's site