Services in Family Forestry

  • Teppo Hujala
  • Anne Toppinen
  • Brett J. Butler

Part of the World Forests book series (WFSE, volume 24)

Table of contents

  1. Front Matter
    Pages i-xi
  2. Conceptualization of Service Approaches in Family Forestry

    1. Front Matter
      Pages 1-1
    2. Marja Toivonen, Christian Kowalkowski
      Pages 3-19
    3. Jesse Caputo, Dalia D’Amato, Brent D. Matthies
      Pages 21-47
  3. Market and Policy Environment

    1. Front Matter
      Pages 49-49
    2. Emily S. Huff, Nataly Jürges, Maria Canadas
      Pages 51-66
    3. Mikko Kurttila, Brett J. Butler, Teppo Hujala, Jari Miina, Henri Vanhanen, Harald Vacik
      Pages 67-81
    4. Heimo Karppinen, Áiné Ní Dhubháin, Brett J. Butler
      Pages 83-102
  4. Public Service and Business Innovations

    1. Front Matter
      Pages 119-119
    2. Eric Hansen, Erlend Nybakk, Jose Guerrero
      Pages 121-142
    3. Vasja Leban, Meelis Teder, Stjepan Posavec, Janez Krč
      Pages 167-183
    4. Gerhard Weiss, Marla R. Emery, Jari Miina, Mikko Kurttila, Giulia Corradini, Patrick Huber et al.
      Pages 185-224
  5. Communication, Cooperation, and Organizations for Services

    1. Front Matter
      Pages 225-225
    2. Alice Ludvig, Teppo Hujala, Ivana Živojinović, Gerhard Weiss
      Pages 269-285
  6. Transitions Governance

    1. Front Matter
      Pages 287-287
    2. Anne Toppinen, Mirja Mikkilä, Anni Tuppura, Gerdien de Vries
      Pages 289-306
    3. Gun Lidestav, Maria Johansson, Emily S. Huff
      Pages 307-325
    4. Juha Hiedanpää, Carsten Mann, Harri Hänninen, Matti Salo, Jose Carlos Orihuela
      Pages 327-349
  7. Back Matter
    Pages 351-359

About this book


With this book, the reader will become familiar with services and service research as evolving phenomena in private, non-industrial family forestry. Targeted as learning material for higher-education students in Western economies, and as a handbook for forest scientists worldwide, the book has a strong theoretical base, but also a practical orientation with examples of novel forest services from different regions and contexts.

Conceptual foundations of service dominant logic (S-D logic) will introduce the reader to the service research lenses, through which the subsequent chapters scrutinize services designed and offered to family forest owners. These publicly funded or market services typically help owners fulfil various land ownership objectives through forest management. Increasingly, these services are helping landowners to secure and improve ecosystem services provision from their forests and helping to meet demands from the various stakeholders.

While the book essentially approaches services as a continuous, value co-creation activity by forest owners and service providers, it recognizes and analyses the role of supporting institutions and policy frameworks in service evolution. Moreover, the book takes a step further by contemplating the wider societal transitions that may be required to enable service ideas to become service innovations as part of paradigmatic changes of markets, entrepreneurship, and customer behavior that help society move towards more sustainable and responsible bio-based economy.


Service-dominant logic Value co-creation Non-industrial private forestry Family forest owners Service offering Service innovation

Editors and affiliations

  • Teppo Hujala
    • 1
  • Anne Toppinen
    • 2
  • Brett J. Butler
    • 3
  1. 1.School of Forest SciencesUniversity of Eastern FinlandJoensuuFinland
  2. 2.Forest SciencesUniversity of HelsinkiHelsinkiFinland
  3. 3.United States Department of Agriculture, Forest ServiceAmherstUSA

Bibliographic information