Advertisement

Lean Entrepreneurship

Innovation in the Modern Enterprise

  • George Watt
  • Howard Abrams

Table of contents

  1. Front Matter
    Pages i-xxi
  2. George Watt, Howard Abrams
    Pages 1-29
  3. George Watt, Howard Abrams
    Pages 31-53
  4. George Watt, Howard Abrams
    Pages 55-82
  5. George Watt, Howard Abrams
    Pages 83-139
  6. George Watt, Howard Abrams
    Pages 141-166
  7. George Watt, Howard Abrams
    Pages 167-180
  8. George Watt, Howard Abrams
    Pages 181-207
  9. George Watt, Howard Abrams
    Pages 209-217
  10. George Watt, Howard Abrams
    Pages 219-222
  11. Back Matter
    Pages 223-227

About this book

Introduction

Utilize this comprehensive guide in your organization to create a corporate incubator that protects innovative ideas from oppressive corporate processes and culture and gives those ideas the resources and environment they need to grow and have the best possible chance to thrive.

Innovation is hard. Ironically, innovation in a large enterprise can be even more difficult. Policies designed for mature businesses often crush emerging businesses along with the entrepreneurial spirit of the innovators. Procedures can make it difficult, even impossible, for innovative employees to get their ideas funded, or even seen. As a result, even companies with their roots in innovation can find themselves unable to innovate, with a devastating impact on employee morale and often resulting in the exodus of the most creative employees.

In Lean Entrepreneurship the authors leverage decades of personal experience innovating in large enterprises to explore the root causes of failure to innovate in established organizations, and offer a solution to the innovator’s dilemma. The book includes a recipe for creating a repeatable program for innovating in large organizations, including tools, tips, and strategies developed by the authors as they created an innovative incubation program for a multi-billion-dollar technology company. It also offers a wealth of information to help aspiring intrapreneurs and entrepreneurs bring their ideas to life.

What You’ll Learn:

  • Discover the most common reasons that innovation fails in established organizations
  • Explore techniques to make innovative ideas a success
  • Follow a recipe to create a program to enable innovation across your company
  • Understand the power of transparency inside and outside an incubator
  • Develop employees and foster a culture of innovation across your company

Keywords

Lean Intrapreneurship Entrepreneurship Innovation Innovator Acceleration Incubation Incubator Enterprise Startup Bootstrapping Product life cycle George Watt Howard Abrams CA Technologies

Authors and affiliations

  • George Watt
    • 1
  • Howard Abrams
    • 2
  1. 1.KanataCanada
  2. 2.San MateoUSA

Bibliographic information