Statistical Analysis of Management Data

  • Hubert Gatignon

Table of contents

  1. Front Matter
    Pages i-xvii
  2. Hubert Gatignon
    Pages 1-8
  3. Hubert Gatignon
    Pages 9-28
  4. Hubert Gatignon
    Pages 59-122
  5. Hubert Gatignon
    Pages 151-185
  6. Hubert Gatignon
    Pages 187-198
  7. Hubert Gatignon
    Pages 199-229
  8. Hubert Gatignon
    Pages 231-251
  9. Hubert Gatignon
    Pages 295-322
  10. Hubert Gatignon
    Pages 323-368
  11. Hubert Gatignon
    Pages 369-384
  12. Back Matter
    Pages 385-388

About this book


Statistical Analysis of Management Data provides a comprehensive approach to multivariate statistical analyses that are important for researchers in all fields of management, including finance, production, accounting, marketing, strategy, technology, and human resources. This book is especially designed to provide doctoral students with a theoretical knowledge of the concepts underlying the most important multivariate techniques and an overview of actual applications. It offers a clear, succinct exposition of each technique with emphasis on when each technique is appropriate and how to use it. This second edition, fully revised, updated, and expanded, reflects the most current evolution in the methods for data analysis in management and the social sciences. In particular, it places a greater emphasis on measurement models, and includes new chapters and sections on:

  • confirmatory factor analysis
  • canonical correlation analysis
  • cluster analysis
  • analysis of covariance structure
  • multi-group confirmatory factor analysis and analysis of covariance structures

Featuring numerous examples, the book may serve as an advanced text or as a resource for applied researchers in industry who want to understand the foundations of the methods and to learn how they can be applied using widely available statistical software.


Analysis Cluster analysis Factor analysis Measure Multiple Regression Normal distribution Statistical Analysis data analysis linear optimization management statistical software

Authors and affiliations

  • Hubert Gatignon
    • 1
  1. 1.INSEADFontainebleau CXFrance

Bibliographic information