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Strategic Management

  • H. Igor Ansoff

Table of contents

  1. Front Matter
    Pages i-ix
  2. H. Igor Ansoff
    Pages 1-7
  3. H. Igor Ansoff
    Pages 8-20
  4. H. Igor Ansoff
    Pages 21-35
  5. H. Igor Ansoff
    Pages 36-46
  6. H. Igor Ansoff
    Pages 47-71
  7. H. Igor Ansoff
    Pages 72-96
  8. H. Igor Ansoff
    Pages 97-106
  9. H. Igor Ansoff
    Pages 107-124
  10. H. Igor Ansoff
    Pages 125-150
  11. H. Igor Ansoff
    Pages 151-174
  12. H. Igor Ansoff
    Pages 175-195
  13. H. Igor Ansoff
    Pages 196-215
  14. H. Igor Ansoff
    Pages 216-225
  15. Back Matter
    Pages 226-236

About this book

Introduction

This book is the founding work on Strategic Management, a concept that lies at the core of modern business. It has a focus upon the behaviour of complex organizations in turbulent environments and upon what determines success. The book is a ground-breaking approach to modelling strategic capability and strategic choice that has influenced an entire generation of managers and strategists. It remains a key work on strategy.

Keywords

business management organization strategic management strategy

Authors and affiliations

  • H. Igor Ansoff
    • 1
    • 2
  1. 1.European Institute for Advanced Studies in ManagementUK
  2. 2.Stockholm School of EconomicsSweden

Bibliographic information