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Product Planning

An Integrated Approach

  • MerlinĀ Stone
Book

Table of contents

  1. Front Matter
    Pages i-xii
  2. Merlin Stone
    Pages 1-5
  3. Merlin Stone
    Pages 18-44
  4. Merlin Stone
    Pages 45-62
  5. Merlin Stone
    Pages 63-81
  6. Merlin Stone
    Pages 82-92
  7. Merlin Stone
    Pages 110-130
  8. Back Matter
    Pages 131-142

About this book

Keywords

banking conflicts design diversification growth interdependence management market research marketing Organisation organization planning probability production stress

Authors and affiliations

  • MerlinĀ Stone
    • 1
  1. 1.School of Economics and PoliticsKingston PolytechnicUK

Bibliographic information