China Goes West

Everything You Need to Know About Chinese Companies Going Global

  • Joel Backaler

Table of contents

  1. Front Matter
    Pages i-xvii
  2. Introduction

    1. Joel Backaler
      Pages 1-3
  3. The Foundation

  4. The Approach

  5. The Issues

  6. The Response

    1. Front Matter
      Pages 143-143
  7. Back Matter
    Pages 171-190

About this book


Presenting an unrivalled perspective into the inner-workings of Chinese corporations and their expansion plans for international markets, this book combines executive interviews and first-hand accounts providing the sorely needed context to the rise of Chinese companies in home and overseas markets and how the West can successfully compete.


China international business culture West business interest International Business science and technology success

Authors and affiliations

  • Joel Backaler
    • 1
    • 2
  1. 1.Frontier Strategy GroupUSA
  2. 2.The National Committee on United States-China RelationsUSA

Bibliographic information