An experiment was performed which demonstrated that the attractiveness of a superior person is enhanced if he commits a clumsy blunder; the same blunder tends to decrease the the attractiveness of a mediocre person. We predicted these results by conjecturing that a superior person may be viewed as superhuman and, therefore, distant; a blunder tends to. humanize him and, consequently, increases his attractiveness.
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This research was supported by grants from the National Science Foundation (NSF GS 202 and NSF GS 750) to Elliot Aronson and was carried out at the University of Minnesota.
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Aronson, E., Willerman, B. & Floyd, J. The effect of a pratfall on increasing interpersonal attractiveness. Psychon Sci 4, 227–228 (1966). https://doi.org/10.3758/BF03342263
- Superior Ability
- Average Ability
- Stimulus Person
- Test Reaction Time
- Social Science Research Council