Abstract
The vividness of verbal stimuli is highly related to the semantic differential rating of active (and, in decreasing order of magnitude, to ratings of fast, aggressive, new, hard, and beautiful). Studies manipulating vividness may thus involve demonstration of the effects of the activity dimension on verbal learning.
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This study was supported by the Central Fund for Research of The Pennsylvania State University.
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Kirchner, E.P. What is vividness?. Psychon Sci 21, 239–240 (1970). https://doi.org/10.3758/BF03332463
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DOI: https://doi.org/10.3758/BF03332463