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Russian Electrical Engineering

, Volume 80, Issue 4, pp 232–234 | Cite as

Technical marketing of consumer orders of electric equipment

  • D. M. Zektser
Article
  • 21 Downloads

Abstract

The paper gives recommendations for the adequate replacement of morally obsolete, phased-out, and uncompetitive electrical equipment with modern and progressive analogs with enriched functionality, higher reliability and improved parameters, which will permit new scientific technical and practical relations between consumers and producers of electrotechnical equipment to be arranged.

Key words

electrical equipment technical marketing 

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References

  1. 1.
    Zektser, D.M., Osobennosti marketinga nizkovol’tnykh elektricheskikh apparatov (Marketing Features of Low-Voltage Electric Apparatus), Kharkov: RTsNIT, 2006.Google Scholar
  2. 2.
    Zektser, D.M., Osobennosti marketinga nizkovol’tnykh apparatov (Marketing Features of Low-Voltage Apparatuses), Kharkov: RTsNIT, 2008.Google Scholar

Copyright information

© Allerton Press, Inc. 2009

Authors and Affiliations

  • D. M. Zektser

There are no affiliations available

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