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Exposure to advertising in clinical software appears to have little effect on physicians' prescribing behaviour,

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PharmacoEconomics & Outcomes News

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REFERENCE

  1. Henderson J, Miller G, Pan Y, Britt H.The effect of advertising in clinical software on general practitioners' prescribing behaviour. Medical Journal of Australia 188: 15-20, No. 1, 7 Jan 2008

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Exposure to advertising in clinical software appears to have little effect on physicians' prescribing behaviour,. Pharmacoecon. Outcomes News 548, 9 (2008). https://doi.org/10.2165/00151234-200805480-00023

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  • DOI: https://doi.org/10.2165/00151234-200805480-00023

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