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DTC advertising for depression nets surprising benefits

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PharmacoEconomics & Outcomes News

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REFERENCE

  1. Block AE.Costs and benefits of direct-to-consumer advertising: the case of depression. PharmacoEconomics 25: 511-521, No. 6, 2007

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DTC advertising for depression nets surprising benefits. Pharmacoecon. Outcomes News 530, 8 (2007). https://doi.org/10.2165/00151234-200705300-00023

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  • DOI: https://doi.org/10.2165/00151234-200705300-00023

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