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Kao DP.What can we learn from drug marketing efficiency? BMJ 337: 141-144, No. 7687, 17 Jan 2009
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Pharma marketing techniques might improve drug safety. React. Wkly. 1232, 1 (2008). https://doi.org/10.2165/00128415-200812320-00001
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DOI: https://doi.org/10.2165/00128415-200812320-00001