Abstract
This paper provides an overview of the European Proprietary Medicines Manufacturers Association and its role in the growing trend toward responsible self-medication. Self-medication has received widespread political support in Europe. The three areas which will have a major impact on determining the parameters of nonprescription medicines: classification of medicines, communication, and marketing authorization, are discussed. Expected changes in this market are covered.
Similar content being viewed by others
Author information
Authors and Affiliations
Rights and permissions
About this article
Cite this article
Cranz, H. What Does the Over-the-Counter Industry in Europe Need?. Ther Innov Regul Sci 32, 271–275 (1998). https://doi.org/10.1177/009286159803200135
Published:
Issue Date:
DOI: https://doi.org/10.1177/009286159803200135