Abstract
Recently, the container shipping industry has been witnessing a wave of new mergers and reshuffling of cooperation agreements (alliances), which have heavily affected the market. This development has also taken place among vertically integrated carriers, thus affecting not just the shipping side of the business, but the different supply chains as well. By using non-cooperative merger control games, featuring carriers involved in strategic alliances and competition authorities, this paper analyses the impact of the vertical integration of carriers and terminal operators on the stability of alliances. Starting from a benchmark set-up where carriers and stevedores are separated, we first find that when the integration concerns merging carriers only, alliance stability is undermined because non-merging allied carriers are more likely to register losses due to market share reductions and possibly higher terminal tariffs. However, by assuming that alliance agreements are extended to terminal operations, for all the allied partners, we show that alliances might be more stable, since non-merging carriers are vertically integrated as well and can internalize terminal charges. Given the on-going trends of consolidations in container shipping, this last hypothesis implies that merger waves might still occur without the breaking down of alliances, as long as landside cooperation among carriers along the supply chain, is also considered.
Similar content being viewed by others
Notes
Including expenses such as stuffing, stripping, measuring, tallying, cargo inspection, custom examination, documentation, etc.
A more general model should also consider cases in which merging carriers are endowed with asymmetrical capacity. However, this assumption would complicate the mathematical tractability of the model without changing its outcomes. As mergers often occur involving both large companies and major/minor ones, a “defensive” merger would try to obtain a similar aggregate capacity.
For simplicity and without loss of generality, port costs are set to zero.
A notable exception is the Maersk-Cosco terminal under construction at the Savona-Vado port in Italy.
Notice that, given that slight demand shocks are not able to make overall TEUs expand to offset rising sea freight rates, then, in the region for which V/K is between 11 g and 17 g, single mergers are welfare-preferable and thus approved.
References
Agarwal, R., and O. Ergun. 2010. Network design and allocation mechanisms for carrier alliances in liner shipping. Operations Research 58 (6): 1726–1742.
Alix, Y., B. Slack, and C. Comtois. 1999. Alliance or acquisition? Strategies for growth in the container shipping industry, the case of CP ships. Journal of Transport Geography 7 (3): 203–208.
Álvarez-SanJaime, Ó., P. Cantos-Sánchez, R. Moner-Colonques, and J. Sempere-Monerris. 2013. Vertical integration and exclusivities in maritime freight transport. Transportation Research Part E 51 (C): 50–61.
Aymelek, M., Boulougouris, E., and O. Turan. 2016. A game theory competition analysis of quadropolistic liner container shipping market. Proceedings of International Association of Maritime Economists (IAME) 2016 Conference, Germany, 171.
Benacchio, M., C. Ferrari, and E. Musso. 2007. The liner shipping industry and EU competition rules. Transport Policy 14 (1): 1–10.
Bergantino, A.S., and A.W. Veenstra. 2002. Interconnection and co-ordination: An application of network theory to liner shipping. Maritime Economics and Logistics 4 (3): 231–248.
Boile, M., H. Lee, and S. Theofanis. 2012. Hierarchical interactions between shippers and carriers in international maritime freight transportation networks. Procedia: Social and Behavioural Sciences 48: 3651–3660.
Cariou, P. 2008. Liner shipping strategies: an overview. International Journal of Ocean Systems Management 1: 2–13.
Caschili, S., F. Medda, F. Parola, and C. Ferrari. 2014. An analysis of shipping agreements: the cooperative container network. Networks and Spatial Economics 14: 357–377.
Das, S. 2011. To partner or to acquire? A longitudinal study of alliances in the shipping industry. Maritime Policy and Management 38 (2): 111–128.
Ding, J.F., and G.S. Liang. 2005. Using fuzzy MCDM to select partners of strategic alliances for liner shipping. Information Sciences 173 (3): 197–225.
EU Commission. 2004. Guidelines on the assessment of horizontal mergers under the Council Regulation on the control of concentrations between undertakings, 2004/C 31/03. (https://eur-lex.europa.eu/legal-content/EN/TXT/PDF/?uri=CELEX:52004XC0205(02)&from=EN).
European Commission. 2008. Commission Notice on remedies acceptable under the Council Regulation (EC) No 139/2004 and under Commission Regulation (EC) No 802/2004, Official Journal C/267, 2008. (http://eur-lex.europa.eu/legal-content/EN/ALL/?uri=CELEX:52008XC1022(01)).
EU Commission. 2016a. CMA CGM/NOL (merger case M.7908). http://ec.europa.eu/competition/elojade/isef/case_details.cfm?proc_code=2_M_7908.
EU Commission. 2016b. Hapag-Lloyd/UASC (merger case M.8120). http://ec.europa.eu/competition/elojade/isef/case_details.cfm?proc_code=2_M_8120.
EU Commission. 2017a. Maersk/Hamburg Süd (merger case M.8330). http://ec.europa.eu/competition/elojade/isef/case_details.cfm?proc_code=2_M_8330.
EU Commission. 2017b. NYK Line/MOL/K Line (JV, merger case M.8472). http://ec.europa.eu/competition/elojade/isef/case_details.cfm?proc_code=2_M_8472.
EU Commission. 2017c. Cosco Shipping/OOCL (merger case M.8594). http://ec.europa.eu/competition/elojade/isef/case_details.cfm?proc_code=2_M_8594.
Evangelista, P., and A. Morvillo. 2000. Alliances in liner shipping: an instrument to gain operational efficiency or supply chain integration? International Journal of Logistics: Research and Applications 2 (1): 21–38.
Faulì-Oller, R. 2000. Takeover waves. Journal of Economics and Management Strategy 9 (2): 189–210.
Ferrari, C., F. Parola, and M. Benacchio. 2008. Network economies in liner shipping: the role of home markets. Maritime Policy and Management 35 (2): 127–143.
FTC. 2012. Negotiating Merger Remedies. Statement of the Bureau of Competition of the Federal Trade Commission, January 2012. (https://www.ftc.gov/system/files/attachments/negotiating-merger-remedies/merger-remediesstmt.pdf).
Fudenberg, D., and J. Tirole. 1991. Game theory, vol. 1. Cambridge: The MIT Press.
Gowrisankaran, G. 1999. A dynamic model of endogenous horizontal mergers. RAND Journal of Economics 30: 56–83.
Haralambides, H., P. Cariou, and M. Benacchio. 2002. Costs, benefits and pricing of dedicated container terminals. International Journal of Maritime Economics 4 (1): 21–34.
Haralambides, H. 2019. Gigantism in container shipping, ports and global logistics. Maritime Economics and Logistics 21 (1): 1–60.
Heaver, T., H. Meersman, F. Moglia, and E. Van de Voorde. 2000. Do mergers and alliances influence European shipping and port competition? Maritime Policy and Management 27 (4): 363–373.
Horn, H., and L. Persson. 2001. Endogenous mergers in concentrated markets. International Journal of Industrial Organization 19 (8): 1213–1244.
Lee, H., M. Boile, S. Theofanis, and S. Choo. 2012. Modelling the oligopolistic and competitive behaviour of carriers in maritime freight transportation networks. Procedia: Social and Behavioural Sciences 54: 1080–1094.
Midoro, R., and A. Pitto. 2000. A critical evaluation of strategic alliances in liner shipping. Maritime Policy and Management 27 (1): 31–40.
Motta, M., and H. Vasconcelos. 2005. Efficiency gains and myopic antitrust authority in a dynamic merger game. International Journal of Industrial Organization 23 (9–10): 777–801.
Notteboom, T.E., and W. Winkelmans. 2001. Structural changes in logistics: How will port authorities face the challenge? Maritime Policy and Management 28 (1): 71–89.
Notteboom, T.E. 2004. Container shipping and ports: An overview. Review of Network Economics 3 (2): 86–106.
Notteboom, T.E. 2016. Alliances in container shipping: Impact of Korean/Japanese carrier dynamics. (http://www.porteconomics.eu/2016/11/01/portgraphic-alliances-in-container-shipping-impact-of-koreanjapanese-carrier-dynamics/).
Notteboom, T.E., F. Parola, G. Satta, and A.A. Pallis. 2017. The relationship between port choice and terminal involvement of alliance members in container shipping. Journal of Transport Geography 64: 158–173.
OECD. 2015. OECD: Competition issues in liner shipping, Comp, WP2(3).
Panayides, P., and R. Wiedmer. 2011. Strategic alliances in container liner shipping. Research in Transportation Economics 32 (1): 25–38.
Parola, F., G. Satta, and S. Caschili. 2014. Unveiling co-operative networks and ‘hidden families’ in the container port industry. Maritime Policy and Management 41 (4): 384–404.
Parola, F., G. Satta, and P.M. Panayides. 2015. Corporate strategies and profitability of maritime logistics firms. Maritime Economics and Logistics 17 (1): 52–78.
Quartieri, F. 2017. Are vessel sharing agreements pro-competitive? Economics of Transportation 11: 33–48.
Qiu, L.D., and W. Zhou. 2007. Merger waves: A model of endogenous mergers. RAND Journal of Economics 38 (1): 214–226.
Ryoo, D., and H. Thanopoulou. 1999. Liner alliances in the globalization era: A strategic tool for Asian container carriers. Maritime Policy and Management 26 (4): 349–367.
Satta, G., and L. Persico. 2015. Entry mode choices of rapidly internationalizing terminal operators: The determinants of the degree of control on foreign ventures. Maritime Economics and Logistics 17 (1): 97–126.
Shi, X., and S. Voss. 2011. Game theoretical aspects in modelling and analysing the shipping industry. Computational Logistics 6971: 302–320.
Slack, B., C. Comtois, and R. McCalla. 2002. Strategic alliances in the container shipping industry: A global perspective. Maritime Policy and Management 29 (1): 65–76.
Song, D.W., and P.M. Panayides. 2002. A conceptual application of cooperative game theory to liner shipping strategic alliances. Maritime Policy and Management 29 (3): 285–301.
Van de Voorde, E., and T. Vanelslander. 2009. Market Power and Vertical and Horizontal Integration in the Maritime Shipping and Port Industry. OECD/ITF Discussion Papers, 2009-2.
Vasconcelos, H. 2010. Efficiency gains and structural remedies in merger control. Journal of Industrial Economics 58 (4): 742–766.
Wang, H., M. Qiang, and Z. Xiaoning. 2014. Game-theoretical models for competition analysis in a new emerging liner container shipping market. Transportation Research Part B: Methodological 70 (C): 201–227.
Wiegmans, B.W., A. Van Der Hoest, and T.E. Notteboom. 2008. Port and terminal selection by deep-sea container operators. Maritime Policy and Management 35 (6): 517–534.
Wilmsmeier, G., J. Hoffmann, and R.J. Sanchez. 2006. The impact of port characteristics on international maritime transport costs. Research in Transportation Economics 16 (1): 117–140.
Yang, D., M. Liu, and X. Shi. 2011. Verifying liner shipping alliance’s stability by applying core theory. Research in Transportation Economics 32 (1): 15–24.
Author information
Authors and Affiliations
Corresponding author
Additional information
Publisher's Note
Springer Nature remains neutral with regard to jurisdictional claims in published maps and institutional affiliations.
Appendix
Appendix
A. Post-merger equilibrium w/vertical separation (freight rates, profits and terminal charges)
M1 | M2 | |
---|---|---|
f | \( f_{s}^{1} = \frac{1}{ 1 4}\left( {5V/K + \frac{ 7 3}{3}g} \right) \) | \( f_{s}^{2} = \frac{1}{5}\left( {2V/K + \frac{ 2 7}{4}g} \right) \) |
π | \( \pi_{ 1 5}^{1,s} = \frac{1}{ 1 7 6 4}[5V/K + 2 9g]^{2} \)\( \begin{array}{*{20}c} {\pi_{2}^{1,s} = \pi_{3}^{1,s} = \frac{1}{ 1 7 6 4}[5V/K - 1 3g]^{2} } \\ {\pi_{4}^{1,s} = \pi_{6}^{1,s} = \frac{1}{ 4 4 1}[3V/K - 1 9g]^{2} } \\ \end{array} \) | \( \pi_{ 1 5}^{2,s} = \pi_{ 4 2}^{2,s} = \frac{9}{ 6 4 0 0}(4V/K + 1 1g)^{2} \) \( \pi_{3}^{2,s} = \pi_{6}^{2,s} = \frac{9}{ 6 4 0 0}(4V/K - 2 9g)^{2} \) |
t | \( t_{\text{N}}^{1,s} = \frac{1}{ 2 1}(5V/K + g) \) \( t_{\text{S}}^{1,s} = \frac{1}{ 1 4}(3V/K - 1 9g) \) | \( t_{\text{N}}^{2,s} = t_{\text{S}}^{2,s} = \frac{1}{4}\left( {V/K - \frac{9}{4}g} \right) \) |
B.1 Post-merger equilibrium w/partial integration (sea freight rates, profits and terminal charges)
M1 | M2 | |
---|---|---|
f | \( f_{p}^{1} = \frac{1}{ 2 0 2}( 5 5V/K + 4 0 1g) \) | \( f_{p}^{2} = \frac{1}{ 3 1}(9V/K + 4 5g) \) |
π | \( \pi_{ 1 5}^{1,p} \frac{ 3 9 9 3}{ 4 0 8 0 4}(V/K)^{2} + \frac{ 9 5 5 9}{ 2 0 4 0 2}gV/K + \frac{ 3 6 4 8 5}{ 4 0 8 0 4}g^{2} \) \( \begin{array}{*{20}c} {\pi_{2}^{1,p} = \pi_{3}^{1,p} = \frac{1}{ 4 0 8 0 4}( 1 1(V/K) - 4 1g)^{2} } \\ {\pi_{4}^{1,p} = \frac{ 1 4 5}{ 4 0 8 0 4}(5V/K - 3 7g)^{2} } \\ {\pi_{6}^{1,p} = \frac{9}{ 4 0 8 0 4}(5V/K - 3 7g)^{2} } \\ \end{array} \) | \( \pi_{ 1 5}^{2,p} = \pi_{ 4 2}^{2,p} = \frac{ 9 5}{ 9 6 1}(V/K)^{2} - \frac{ 2 2 8}{ 9 6 1}gV/K + \frac{ 2 2 7 7}{ 3 8 4 4}g^{2} \) \( \pi_{3}^{2,p} = \pi_{6}^{2,p} = \frac{1}{ 9 6 1}(2V/K - 2 1g)^{2} \) |
t | \( \begin{array}{*{20}c} {t_{N}^{1,p} = \frac{1}{ 1 0 1}(22V/K + 19g)} \\ {t_{S}^{1,p} = \frac{1}{ 1 0 1}(20V/K - 148g)} \\ \end{array} \) | \( t_{N}^{2,p} = t_{S}^{2,p} = \frac{1}{ 3 1}(7V/K - 2 7g) \) |
C.1 Post-merger equilibrium w/full integration (sea freight rates and profits)
M1 | M2 | |
---|---|---|
f | \( f_{f}^{1} = \frac{1}{6}(V/K + 1 3g) \) | \( f_{f}^{2} = \frac{1}{5}(V/K + 9g) \) |
π | \( \pi_{ 1 5}^{1,f} = \frac{1}{ 3 6}(V/K + 7g)^{2} \) \( \begin{array}{*{20}c} {\pi_{2}^{1,f} = \pi_{3}^{1,f} = \frac{1}{ 3 6}(V/K + g)^{2} } \\ {\pi_{4}^{1,f} = \pi_{6}^{1,f} = \frac{1}{ 3 6}(V/K - 11g)^{2} } \\ \end{array} \) | \( \pi_{ 1 5}^{2,f} = \pi_{ 4 2}^{2,f} = \frac{1}{ 1 0 0}(2V/K + 3g)^{2} \) \( \pi_{3}^{2,f} = \pi_{6}^{2,f} = \frac{1}{ 2 5}(V/K - 6g)^{2} \) |
Rights and permissions
About this article
Cite this article
Crotti, D., Ferrari, C. & Tei, A. Merger waves and alliance stability in container shipping. Marit Econ Logist 22, 446–472 (2020). https://doi.org/10.1057/s41278-019-00118-6
Published:
Issue Date:
DOI: https://doi.org/10.1057/s41278-019-00118-6