Abstract
As a preliminary step in increasing the international dimensions of the College of Business Administration at the University of Notre Dame, questionnaires were sent out to both alumni and potential employers of business graduates. These surveys were aimed at determining the importance of international business in the college curriculum and determining what aspects of international business education are most important. This paper emphasizes the similarity of responses obtained from these two diverse groups.
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*The author is an Assistant Professor of Finance and Business Economics at the University of Notre Dame. His area of concentration is International Finance and he has served on the International Business Committee of his College for two years. The Survey of Alumni was conducted by the author, while the Survey of Corporations was administered by Professor Animesh Ghoshal of the same Department. Both surveys were funded by the Herrick Foundation. Professor Robert Vecchio assisted with the analysis of the data.
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Patrick, T. Attitudes of Alumni and Corporations Toward International Business Education. J Int Bus Stud 9, 109–111 (1978). https://doi.org/10.1057/palgrave.jibs.8490784
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DOI: https://doi.org/10.1057/palgrave.jibs.8490784