Abstract
This study examines the determinants of foreign equity ownership in joint ventures in China. Drawing upon Duning's ownership, locational and internalization paradigm and the literature on bargaining power, eleven variables that impact foreign ownership preferences and concessions are examined. These variables are advertising intensity, foreign capital input, country risk of China, EJV investment amount, EJV contractual duration, cultural distance, competitive intensity, local partner state ownership, local partner alignment, foreign partner alignment, and EJV location. The empirical findings are largely consistent with the hypotheses. The empirical findings are largely consistent with the hypotheses. Further, interesting differences were found among U.S., European and Japanese firms with respect to the impact of these determinants.
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*Yigang Pan (Ph.D., Columbia University) is Associate Professor of Marketing at Lundquist College of Business, University of Oregon, Eugene, Oregon 97403, and College of Commerce, DePaul University, Chicago, Illinois 60604 (on leave for 1996–97). His primary research interests are market entry strategies and marketing strategies in the Pacific Rim region. The author thanks Sanjeev Agarwal, Paul W. Beamish, Linda L. Blodgett, Farok J. Contractor, Donald R. Lehmann, Robert E. Pitts, David K. Tse, Wilfried R. Vanhonacker, and the three anonymous reviewers of JIBS for their valuable comments and assistance.
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Pan, Y. Influences on Foreign Equity Ownership Level in Joint Ventures in China. J Int Bus Stud 27, 1–26 (1996). https://doi.org/10.1057/palgrave.jibs.8490123
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DOI: https://doi.org/10.1057/palgrave.jibs.8490123