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Asian brand strategy: How Asia builds strong brands

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  1. Keith Dinnie
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Dinnie, K. Asian brand strategy: How Asia builds strong brands. J Brand Manag 14, 272–273 (2007). https://doi.org/10.1057/palgrave.bm.2550047

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  • DOI: https://doi.org/10.1057/palgrave.bm.2550047

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