Author information
Authors and Affiliations
Rights and permissions
About this article
Cite this article
Breur, T. Bricks matter – The role of supply chains in building market-driven differentiation. J Market Anal 1, 124–126 (2013). https://doi.org/10.1057/jma.2013.9
Published:
Issue Date:
DOI: https://doi.org/10.1057/jma.2013.9