Journal of International Business Studies

, Volume 39, Issue 6, pp 1064–1080

An assessment of the measurement of performance in international business research

  • G Tomas M Hult
  • David J KetchenJr
  • David A Griffith
  • Brian R Chabowski
  • Mary K Hamman
  • Bernadine Johnson Dykes
  • Wesley A Pollitte
  • S Tamer Cavusgil
Article

DOI: 10.1057/palgrave.jibs.8400398

Cite this article as:
Hult, G., Ketchen, D., Griffith, D. et al. J Int Bus Stud (2008) 39: 1064. doi:10.1057/palgrave.jibs.8400398

Abstract

A sizeable body of international business (IB) research is devoted to building knowledge about the determinants of organizational performance. A key precursor to accurately diagnosing why some organizations succeed in the international marketplace while others struggle is operationalizing performance appropriately. Yet, to date, no systematic investigation has considered how well IB research measures performance. We examine the measurement of performance in 96 articles published in the Academy of Management Journal, Administrative Science Quarterly, Journal of Marketing, Journal of Marketing Research, Journal of International Business Studies, Management Science, Organization Science, and the Strategic Management Journal between 1995 and 2005. The findings reveal that most studies do not measure performance in a manner that captures the multifaceted nature of the construct. We describe the implications of these results, and offer suggestions for improving future practice.

Keywords

performance measurement financial performance operational performance overall effectiveness performance 

Copyright information

© Academy of International Business 2008

Authors and Affiliations

  • G Tomas M Hult
    • 1
  • David J KetchenJr
    • 2
  • David A Griffith
    • 1
  • Brian R Chabowski
    • 3
  • Mary K Hamman
    • 1
  • Bernadine Johnson Dykes
    • 1
  • Wesley A Pollitte
    • 1
  • S Tamer Cavusgil
    • 1
  1. 1.Eli Broad Graduate School of Management, Michigan State UniversityEast LansingUSA
  2. 2.Auburn UniversityAuburnUSA
  3. 3.University of TulsaTulsaUSA

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