Interactive MarketingJuly 2000, Volume 2, Issue 1, pp 4–4 | Cite asEditorialAuthorsAuthors and affiliationsD HolderR FairlieEditorialFirst Online: 01 July 2000 20 Downloads Download to read the full article textCopyright information© Palgrave Macmillan 2000Authors and AffiliationsD HolderR FairlieThere are no affiliations available