Eduardo Gudynas looks at the main trends of the discourse around Buen Vivir in South America. He looks at the rich and multiple discourses around Buen Vivir, as a political platform for different visions of alternatives to development. The paradox that development can be declared defunct and yet in the next step promoted as the only way forward is deeply embedded in modern culture. Therefore, any alternative to development must open paths to move beyond the modern Western culture. Buen Vivir, he argues gives that opportunity.