Richard Besser led the United States' top public-health agency as swine flu broke out on its doorstep. And his communication shaped the early days of a pandemic, finds Brendan Maher.
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Maher, B. Swine flu: Crisis communicator. Nature 463, 150–152 (2010). https://doi.org/10.1038/463150a
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DOI: https://doi.org/10.1038/463150a
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