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Preventing Alcohol-Related Problems in the US Through Policy: Media Campaigns, Regulatory Approaches and Environmental Interventions

Abstract

This paper provides an overview of research focusing on several general strategies for reducing drinking-related problems, including controls on alcohol advertising and counter advertising; laws and regulations pertaining to minimum legal drinking age, service to minors and drinking and driving; and environmental measures pertaining to price of alcohol, density of outlets, server intervention, control systems and community-based interventions. The paper concludes with a commentary on the potential effectiveness of different interventions, support for policy interventions, challenges facing enhanced initiatives.

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Giesbrecht, N., Greenfield, T.K. Preventing Alcohol-Related Problems in the US Through Policy: Media Campaigns, Regulatory Approaches and Environmental Interventions. The Journal of Primary Prevention 24, 63–104 (2003). https://doi.org/10.1023/A:1025027701426

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  • alcohol
  • advertising
  • law
  • mass media
  • policy issues
  • environmentally-based interventions
  • drinking and driving
  • counter-advertising