Journal of Business Ethics

, Volume 23, Issue 3, pp 283–297

Measuring Corporate Citizenship in Two Countries: The Case of the United States and France

  • Isabelle Maignan
  • O. C. Ferrell
Article

Abstract

Based on an extensive review of the literature and field surveys, the paper proposes a conceptualization and operationalization of corporate citizenship meaningful in two countries: the United States and France. A survey of 210 American and 120 French managers provides support for the proposed definition of corporate citizenship as a construct including the four correlated factors of economic, legal, ethical, and discretionary citizenship. The managerial implications of the research and directions for future research are discussed.

corporate citizenship corporate social performance corporate social responsibility cross-cultural research measurement equivalence scale development stakeholder management 

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Copyright information

© Kluwer Academic Publishers 2000

Authors and Affiliations

  • Isabelle Maignan
    • 1
  • O. C. Ferrell
    • 2
  1. 1.Department of Marketing, Faculty of Business AdministrationUniversity of GroningenGroningenThe Netherlands
  2. 2.College of BusinessColorado State UniversityFort CollinsU.S.A.

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