Journal of Business Ethics

, Volume 17, Issue 9–10, pp 1103–1110 | Cite as

Ethical Aspects of Sponsorship

  • Krzysztof Klincewicz


The paper regards sponsorship as an agreement, in which the sponsor undertakes an action with economic nature for the sake of a sponsored subject. Typical cases related to unethical conduct of sponsors and subjects are described, as well as some social contexts of sponsorship and its influence on the public opinion.


Economic Growth Social Context Public Opinion Typical Case Unethical Conduct 
These keywords were added by machine and not by the authors. This process is experimental and the keywords may be updated as the learning algorithm improves.


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Copyright information

© Kluwer Academic Publishers 1998

Authors and Affiliations

  • Krzysztof Klincewicz

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