Training techniques for entrepreneurial value creation

Abstract

Entrepreneurial skills, knowledge, and mindset are crucial factors contributing to the growth of the economy and the benefit of society. Not surprisingly, universities and organizations have developed entrepreneurship education and training programs aiming to foster students’ and employees’ entrepreneurial capacity. The current article focuses on training techniques that aim to enhance individuals’ entrepreneurial mindset and skills for value creation. We argue that while entrepreneurial training for new value creation is crucial to both individuals and organizations, the academic literature has not investigated enough relevant exercises, techniques, and workshops. We aim to fill this gap by exploring seven different training techniques, both common and new. We describe them and analyze their effects on participants’ attitudes and recommendation intentions.

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Acknowledgements

Yossi Maaravi would like to thank Bank Leumi’s innovation unit for their generous grant and support for this research.

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Maaravi, Y., Heller, B., Amar, S. et al. Training techniques for entrepreneurial value creation. Entrep Educ 3, 215–238 (2020). https://doi.org/10.1007/s41959-020-00028-2

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Keywords

  • Entrepreneurial thinking
  • Creativity
  • Value creation
  • Entrepreneurship education
  • Experiential learning
  • EET