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Discrete Choice Experiments on The Acceptability of Monetary-Based Health Treatments: A Replication and Extension to Deposit Contracts

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Although incentive-based treatments can promote a range of health-related outcomes, including smoking cessation and weight loss, researchers have found that they have poor acceptability under some conditions. The present studies add to the literature by examining the current acceptability of incentive-based treatments using discrete choice experiments in which low acceptability was previously demonstrated. In Study 1, we assessed the acceptability of financial and grocery voucher incentives compared to standard treatments for smoking cessation and weight loss (n = 51). In Study 2, we assessed the acceptability of deposit contracts and financial incentives versus standard treatments (n = 50). Acceptability was measured as the proportion of participants who chose incentive-based treatments over standard treatments, evaluated across a range of effectiveness levels (10–40%). In both studies, financial incentives and standard treatments were equivalently acceptable when stated effectiveness was equal. Deposit contract acceptability was also equivalent to financial incentives and standard treatments at equal effectiveness levels. Last, the acceptability of all incentives increased as stated effectiveness increased. Our findings correspond with some recent evaluations indicating that incentive-based treatments may be more acceptable than previously shown. Future work should explore methods to increase their adoption across diverse stakeholders and settings.

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Funding for these studies was provided internally by the Department of Psychology, University of Florida.

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Correspondence to Lisa M. Stedman-Falls.

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Conflict of Interest

Lisa M. Stedman-Falls, Jesse Dallery, and Ramzi G. Salloum each declare that they have no conflicts of interest.

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All procedures involving human participants were in accordance with the ethical standards of the University of Florida’s Institutional Review Board and with the 1964 Helsinki declaration and its later amendments or comparable ethical standards.

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Informed consent was obtained from all individual participants included in the study.

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Stedman-Falls, L.M., Dallery, J. & Salloum, R.G. Discrete Choice Experiments on The Acceptability of Monetary-Based Health Treatments: A Replication and Extension to Deposit Contracts. Psychol Rec 68, 501–512 (2018).

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