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Table 11 Correlations for matched sample upselling

From: The effect of social media interactions on customer relationship management

  VIF 1. 2. 3. 4. 5. 6.
1. Pre-purchase interactions 1.03 1.000      
2. Post-purchase interactions 1.05 0.147 1.000     
3. Service complaints 1.24 0.003 0.122 1.000    
4. Service requests 1.25 0.010 0.132 0.435 1.000   
5. Purchasing power 1.01 −0.032 −0.001 −0.013 −0.010 1.000  
6. Credit score 1.02 −0.024 0.009 −0.001 0.047 0.052 1.000
7. Age 1.01 0.043 −0.008 −0.009 −0.016 −0.039 0.092
  1. Significant correlations are marked bold (two-sided significance on the 0.01-level), N = 4154