Table 8 Results from SURE model (dependent variables: NetGainWomen and NetGainMen)
From: Network effects in two-sided markets: why a 50/50 user split is not necessarily revenue optimal
Independent variables | Dependent variable: NetGainWomen | Dependent variable: NetGainMen | ||||
|---|---|---|---|---|---|---|
Model 1 | Model 2 | Model 3 | Model 1 | Model 2 | Model 3 | |
Installed base (total) | ||||||
Users | −0.0016396 | −0.0443007*** | −0.0497915* | −0.0033078 | −0.0474156*** | −0.0500245* |
Platform parameters | ||||||
PlatformLifetime | −0.0020917 | −0.0148538** | 0.0056722 | −0.0051835 | ||
Update1 | −15.03112*** | −16.96543* | −16.36608*** | −17.36849* | ||
Update2 | 0.2033772 | 3.326949* | −1.436931*** | 1.846689 | ||
Update3 | −2.532174** | −1.657824 | −3.551705*** | −3.006583* | ||
Update4 | −1.004848 | −0.894958 | −1.152406 | −1.164841 | ||
Update5 | 1.528642 | 2.69635* | 0.6789633 | 1.748814 | ||
Update6 | −1.40788 | 0.6638192 | −1.117906 | 1.204078 | ||
Update7 | 4.228326*** | 5.070342*** | 3.115403** | 3.005915 | ||
Update8 | 1.447247 | 2.048838 | −1.862423 | −1.146699 | ||
Update9 | −1.505206 | −0.7951453 | 0.9206287 | 1.478778 | ||
Update10 | −1.061267 | −2.555395 | −0.7193835 | −2.274187 | ||
Seasonal parameters | ||||||
TVevent1 | −4.914585 | −0.6900263 | ||||
TVevent2 | 0.3246244 | 1.640435 | ||||
Winter | 2.176263** | 2.181358** | ||||
Spring | −0.5037326 | −0.9674439 | ||||
Summer | −0.2441007 | −0.2828075 | ||||
Constant | 2.406945 | 90.62937*** | 151.0396** | 4.975004 | 65.75831** | 113.1174 |
Number of observations | 914 | 914 | 914 | 914 | 914 | 914 |
R 2 | 0.0012 | 0.0899 | 0.1035 | 0.0041 | 0.0896 | 0.1002 |