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“Merci”

Decision of the Supreme Court (Cour de cassation), Commercial Chamber 5 July 2017 – Case No. ECLI:FR:CCASS:2017:CO01026
  • August Storck KG (Germany) v. Director General of INPI, Éva E., De Rien Mon Amour SAS (formerly named Merci Chéri) et al. Trade Mark Directive 2008/95/CE of 22 October 2008, Art. 4(1)(b); Community Trade Mark Regulation 207/2009 of 26 February 2009, Art. 9(1)(b)
Decision • Trade Mark Law France
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A Community trade mark, well-known in a substantial part of the EU, prevents the registration of a conflicting national mark even in a country where the Community mark enjoys no reputation.

Keywords

Well-known trade mark Territorial scope of reputation Opposition to registration Earlier EU trade mark Risk of confusion Burden of proof of reputation 

Copyright information

© Max Planck Institute for Innovation and Competition, Munich 2018

Authors and Affiliations

  • August Storck KG (Germany) v. Director General of INPI, Éva E., De Rien Mon Amour SAS (formerly named Merci Chéri) et al. Trade Mark Directive 2008/95/CE of 22 October 2008, Art. 4(1)(b); Community Trade Mark Regulation 207/2009 of 26 February 2009, Art. 9(1)(b)

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