Abstract
Our research reveals that organizations are known as great work places due to their successful performance on certain areas. And, financing for such industries is profitable, where employees are happy and shareholders get highest rate of return for their investments. In our study, a few such organizations (worldwide) have been identified and selected for this article. For successful functioning of organizations, certain areas have been recognized as key performance areas (KPAs). A corporate image can be measured and assessed, based on its creative and innovative approach. We highlighted about ethics, what makes corporate ethics, involvement of corporation in social responsibilities, and how ethical governance needs to be framed. We also covered ideas, contributions, and suggestions made by various experts from different organizations. In the end, we included questions relating to ethics through which we can measure ethical performances. Finally, we concluded that if ethics are followed by every individual India will flourish in global market.
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Reference: Title of the Article: Managing Organizational Creativity, By Om.Prakash Dani,FCA,FCS, Member Executive Committee, Sri Aurobindo Society, Puducherry & M.S. Srinivasan, Research Associate, ri Aurobindo Society, Puducherry The Management Accountant, March 2012.
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Acknowledgments
Special thanks to Smt C. Lalitha (mother) and late Sri C.S. Sastry M. Com., LLB., AICWA (father) for teaching ethics, values, and morals.
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Usha Rani, C.J., Gundavajhala, S. Corporate reputation. Asian J Bus Ethics 5, 19–35 (2016). https://doi.org/10.1007/s13520-016-0051-9
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DOI: https://doi.org/10.1007/s13520-016-0051-9