Tweet This #Toxicology2.0
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The pervasiveness of social media is irrefutable. Social media is an umbrella term referring to blogs, podcasts, micro-blogging, wikis, and online videos to name a few. There are over one billion Facebook members and 500 million Twitter users . One hundred hours of YouTube videos are uploaded every minute . The media, law enforcement, and educational institutions have already recognized and begun to harness the potential of social media. Within only 8 mins of the Boston Marathon bombing, the Boston Globe sent out its first tweet announcing the explosions . A missing Saudi Arabian teenager was found in just 3 hrs after a tweet with a mere 300 followers, thanks to the exponential power of re-tweeting . Countless other examples exist from political campaigns driven by twitter to small businesses connecting with unprecedented numbers of customers. The field of medical toxicology possesses many unique qualities that make it ideal to maximize this new and powerful resource.
The author would like to thank Drs. Amandeep Cheema and Christine Murphy for their assistance with this editorial.
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