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Enterprise Crowdfunding: Foundations, Applications, and Research Findings

  • Alexander Simons
  • Lena Franziska Kaiser
  • Jan vom Brocke
Catchword
  • 36 Downloads

Introduction

Crowdfunding has become the most important approach to online fundraising, with a global transaction value that is expected to annually grow by nearly 30 percent from 2018 to 2022 and total roughly US$26 billion in 2022 (Statista 2018). Crowdfunding leverages the power of crowd work to collect money for financing startups and small businesses. While most traditional funding models collect large amounts of money from a small number of (often professional) investors, crowdfunding usually collects small amounts of money from a large number of (often casual) investors (e.g., Ahlers et al. 2015, p. 955; Belleflamme et al. 2014, p. 585; Hammon and Hippner 2012, p. 165). In only a few years, crowdfunding websites like Kickstarter and Indiegogo have helped people worldwide acquire funding for tens of thousands of projects and campaigns (Niemeyer et al. 2016, p. 2800). Kickstarter alone, launched less than 10 years ago, has collected pledges that totaled more than US$4 billion...

Keywords

Enterprise crowdfunding Crowdfunding Internal crowdfunding Organizational crowdfunding Corporate crowdfunding 

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Copyright information

© Springer Fachmedien Wiesbaden GmbH, ein Teil von Springer Nature 2018

Authors and Affiliations

  • Alexander Simons
    • 1
  • Lena Franziska Kaiser
    • 1
  • Jan vom Brocke
    • 1
  1. 1.Institute of Information SystemsUniversity of LiechtensteinVaduzLiechtenstein

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