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Design of IT-Based Enhancing Services for Motivational Support and Behavioral Change

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This paper presents outcomes of the research project “Produse” that is funded by the German Ministry of Research and Education under contract No. 01FL10043. For further information please visit:

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Correspondence to Ivo Blohm.

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Accepted after one revision by Prof. Dr. Sinz.

This article is also available in German in print and via Blohm I, Leimeister JM (2013) Gamification. Gestaltung IT-basierter Zusatzdienstleistungen zur Motivationsunterstützung und Verhaltensänderung. WIRTSCHAFTSINFORMATIK. doi: 10.1007/s11576-013-0368-0.

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Blohm, I., Leimeister, J.M. Gamification. Bus Inf Syst Eng 5, 275–278 (2013).

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