Abstract
This article offers communities across the country with small Jewish populations and limited resources an understanding of how to undertake a reliable, cost-effective study that fits their needs. Our concern is that some may (justifiably) feel overwhelmed by the choices and trade-offs that inevitably come from undertaking such an effort, and they may try to wait until the perfect moment presents itself or indefinitely put off such a study. We present a case study from the State of New Mexico that shows how with a limited budget it is possible to produce a reliable study depicting a statistically valid profile of the characteristics of the community and its preferences, an invaluable tool for strategic planning.
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Notes
The Steinhardt Social Institute Research at the Cohen Center for Modern Jewish Studies in Brandeis (http://ajpp.brandeis.edu/) estimates the New Mexico Jewish population by religion at 1.4% on average (western New Mexico at 0.5%, eastern New Mexico at 1.3% and the more urban areas at 1.9%).
For results, see “New Mexico Jewish Demographic Study Results” on the Jewish Federation of New Mexico website: http://jewishnewmexico.org/?page_id=359.
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Kupersmit, B., Rabinowitz, M. One Survey Can Make a Difference: Building Connections in New Mexico via Research. Cont Jewry 36, 413–417 (2016). https://doi.org/10.1007/s12397-016-9188-z
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DOI: https://doi.org/10.1007/s12397-016-9188-z