Abstract
On the basis of self-determination theory, this study examines how social media knowledge seeking invigorates flow—the feeling of being immersed in the task at hand. We argue that social media knowledge seeking positively affects flow experience through diversive curiosity. Performance goal orientation also plays a significant role in the moderated mediation process. Analysis of two-wave data collected from Indonesian employees in different industries shows that social media knowledge seeking enhances flow through diversive curiosity. This link is also prominent when performance goal orientation is high. The implications for social media knowledge seeking, diversive curiosity, performance goal orientation, and flow experience are discussed.
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Data Availability
The datasets generated during and/or analyzed during the current study are not publicly available due to author’s request but are available from the corresponding author on reasonable request.
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Sofyan, Y., Shang, Y. & Pan, Y. Social media knowledge seeking, diversive curiosity, and flow experience: moderated mediation of performance goal orientation. Curr Psychol 43, 7731–7744 (2024). https://doi.org/10.1007/s12144-023-04933-2
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DOI: https://doi.org/10.1007/s12144-023-04933-2