Abstract
The current research examines the moderating role of mood in the relationship between beauty and trust. We propose that varying mood states can evoke different trust behaviors depending on the facial attractiveness of a person. Two experiments, each with different experiment paradigms, showed that people are more likely to rely on the characteristics of their partner’s face beauty in trust building when they are experiencing a positive mood. However, when participants are primed for a negative mood, the influence of attractiveness disappears. This finding indicates that facial attractiveness has no influence on trust behavior in a negative mood condition. These findings further illuminate the underlying influence of mood in the beauty-trust link.
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28 November 2016
An erratum to this article has been published.
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All procedures performed in studies involving human participants were in accordance with the ethical standards of the local ethics committee (Institute of Psychology, Chinese Academy of Science) and with the 1964 Helsinki declaration and its later amendments or comparable ethical standards.
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The original version of this article was revised: The name of the second author was incorrectly listed as Mamin, when it is actually Min Ma.
An erratum to this article is available at https://doi.org/10.1007/s12144-016-9528-x.
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Zhao, N., Ma, M. & Zhang, J. Going beyond the Beauty - Trust Link: the Moderating Role of Mood. Curr Psychol 36, 927–935 (2017). https://doi.org/10.1007/s12144-016-9481-8
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DOI: https://doi.org/10.1007/s12144-016-9481-8