Abstract
With a strong publishing production, the largest readership in the Spanish language, and a new generation of publishers already in business, Argentina will pass a period of economic instability to regain its natural strength, while facing both the challenges and opportunities of a highly concentrated market. A review of the five major Spanish language publishing countries will be presented to place the role of Argentina into a proper context.
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Notes
An interesting article on this matter is “Editoriales Españolas en América Latina: un proceso de internacionalización secular”, de María Fernández Moya.
Cuba and Venezuela are the two isolated markets in the region, conditioned by their economic rules. In the case of the US Hispanic market and Puerto Rico, we leave them out of this study, for their very different market characteristics.
At the time of this research, the Mexican peso had a stronger exchange rate to the US dollar than the Argentinean peso, producing some distortion in their relative weights, in favor of the Mexican market.
As the Exchange rate may vary in the short run, this data must be re checked whenever needed.
Acknowledgments
I am very grateful for the reviews, comments, information, corrections and points of view of Fernando Zambra, from Promage Book Industry Consultants, Argentina; Jorge González and Antonio Daltó from Librerías Yenny-El Ateneo, Argentina; Joaquín Gil Paricio from Librerías Cúspide, Argentina; Carlos Arias from the Cámara Argentina de Publicaciones; Javier López LLovet from Penguin Random House Latin America; Gastón Etchegaray from Editorial Planeta Argentina; María Inés Redoni and Florencia Tomac from V&R Editoras Argentina, and Lucas Fernández from V&R Editoras México; Guillermo Schavelzon, from Agencia Literaria Schavelzon, Spain; Alfonso Muñoz from Distribuidora Inca, Perú; Orlando Rodríguez from Editorial Urano Colombia; Rodrigo Burgos from Distribuidora Lewis, Panamá; José Farrés from Editorial Océano Venezuela and Nelson Carrera from Editorial Océano Ecuador; Andrés Muñoz from Distribuidora América Latina, Uruguay; Juan Peña from JR Blue Label Management, Puerto Rico; Erica Marín from Distribuidora Desarrollos Culturales, Costa Rica; Arturo Infante and Pablo Dittborn, from the Cámara Chilena del Libro.
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Appendix: References and Bibliography
Appendix: References and Bibliography
Statistics and Industry Reports
Argentina
Observatorio de la Industria Editorial. http://promage.net/inicio
Estadísticas continuas de la DGEyC sobre el sector editorial argentino y de la Ciudad de Buenos Aires. http://www.estadistica.buenosaires.gob.ar/areas/hacienda/sis_estadistico/ir_2012_515.pdf
Chile
Informe estadístico 2012: Agencia chilena ISBN: Camara Chilena del Libro. http://camaradellibro.cl/wpcontent/files_mf/1367943685_magicfields_estadisticas_descargar_1_1.pdf
México
Indicadores del sector editorial privado en México 2012: Cámara Nacional de la Industria Editorial Mexicana & CONACULTA. http://caniem.org/archivos/general/FIL/PresentacionprensaBOOKLET2013.pdf
Informe Ominiprom 2013 sobre el libro en México http://www.omniprom.com/temp/InformeOmniprom2013.pdf
Colombia
Estadísticas del Libro en Colombia- Informe Anual 2012. ftp://ftp.camlibro.com.co/Estadisticas/Informe%20Final%202012.pdf
Ecuador
El Libro en Ecuador 2013 Estadísticas y Datos ISBN. http://www.celibro.org.ec/frontEnd/images/objetos/LIBRO%20ISBN%202013.pdf
Peru
El mercado editorial en el Perú 2008–2011. http://cpl.org.pe/wp-content/uploads/2011/11/NUEVO-ESTUDIO-DE-MERCADO-EDITORIAL-FOLDER.pdf
Costa Rica
Cuenta Satélite de Cultura Costa Rica. http://cuentasatelitecultura.go.cr/wp-content/uploads/CSCCR-PPT-final-17oct.pdf
Spain
El Sector del Libro en España 2012–2014. http://www.mcu.es/libro/docs/MC/Observatorio/pdf/Sectorlibro_abril2014.pdf
International and Regional Data
GNP per capita. http://data.worldbank.org/indicator/NY.GDP.PCAP.CD/countries?page=1
Human Development reports. http://hdr.undp.org/es
Gini Coefficient of income distribution. http://data.worldbank.org/indicator/SI.POV.GINI?page=1
Articles
María Fernandez Moya Editoriales Españolas en América Latina. Un proceso de internacionalización secular. http://www.revistasice.com/cachepdf/ICE_849_6578__8847B920642349ACFD0111B6E4AF2C9D.pdf
Dittborn, Pablo, “La Industria del Libro en Chile”. http://www.anales.uchile.cl/index.php/ANUC/article/viewFile/31829/33624
Infante, Arturo, “Paisaje Editorial y Lectores”. http://www.anales.uchile.cl/index.php/ANUC/article/viewFile/31830/33625
Universidad de Chile: Facultad de Economía y Negocios: Mercado del Libro y Políticas Públicas Estudio de Conveniencia de Eliminación o Reducción del IVA al Libro en Chile
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Vergara, T. Argentina’s Publishing Scene: A Key Player at a Changing Era. Pub Res Q 31, 36–53 (2015). https://doi.org/10.1007/s12109-014-9395-y
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DOI: https://doi.org/10.1007/s12109-014-9395-y