Abstract
Buildings consume around 40% of energy and emit 36% of CO2 emissions and, as the largest single energy consumer in Europe, offer the opportunity for significant savings. Building energy labels, also known as Energy Performance Certificates, are a method of providing home buyers with information about the estimated energy consumption of a particular home, enabling them to make more informed decisions in the property market and hopefully encouraging the construction of more energy-efficient homes because of the extra premiums they should charge. There is imperfect information available on the cost-saving effects of efficiency improvements, and the aim of this paper is to examine the role of current building energy labels and the effects of framing this information in terms of its monetary impact on energy bills by conducting a discrete choice experiment. The modelling results show that when monetary estimates are included as part of Energy Performance Certificates, the willingness to pay for higher levels of building energy performance increases by 47%. These results suggest that the inclusion of such monetary information has the potential to increase the value that consumers attach to more energy-efficient homes, thereby creating an incentive to either build better energy-efficient homes or retrofit current housing stock to increase its value.
Similar content being viewed by others
Notes
The whole questionnaire used in the property DCE is available in the Appendix.
This section relays heavily on the CONSEED deliverable Report on Choice Experiments on the Effectiveness of providing Information on Energy Costs on Energy-Related Decisions in Households.
As the price coefficient reflects the change in utility for a unit (€1) change in price, magnitudes are extremely small. The coefficient value is 0.00002, while the standard error value is 0.000001.
References
Allcott, H., & Wozny, N. (2013). Gasoline prices, fuel economy, and the energy paradox. Review of Economics and Statistics, 96(5), 779–795. https://doi.org/10.1162/REST_a_00419
Brazil, W., Kallbekken, S., Sælen, H., & Carroll, J. (2019). The role of fuel cost information in new car sales. Transportation Research Part D: Transport and Environment, 93–103.
Brounen, D., & Kok, N. (2011). On the economics of energy labels in the housing market. Journal of Environmental Economics and Management, 62(2), 166–179.
Bye, T., & Bruvoll, A. (2008). Multiple instruments to change energy behaviour: The emperor’s new clothes? Energy Efficiency, 1(4), 373–386. https://doi.org/10.1007/s12053-008-9023-9
Cajias, M., & Piazolo, D. (2013). Green performs better: Energy efficiency and financial return on buildings. Journal of Corporate Real Estate,, 15(1), 53–72. Retrieved from https://ssrn.com/abstract=2362914
Carroll, J., Aravena, C., & Denny, E. (2016). Low energy efficiency in rental properties: Asymmetric information or low willingness to pay? Energy Policy, 617-629. https://doi.org/10.1016/j.enpol.2016.06.019
Carroll, J., Denny, E., & Lyons, S. (2016). The effects of energy cost labelling on appliance purchasing decisions: Trial results from Ireland. Journal of Consumer Policy, 39(1), 23–40. https://doi.org/10.1007/s10603-015-9306-4
Chegut, A., Eichholtz, P., & Holtermans, R. (2016). Energy efficiency and economic value in affordable housing. Energy Policy, 97, 39–49. https://doi.org/10.1016/j.enpol.2016.06.043
Coast, J., Al-Janabi, H., Sutton, E. J., Horrocks, S. A., Vosper, J. A., Swancutt, D. R., & Flynn, T. N. (2012). Using qualitative methods for attribute development for Discrete Choice Experiments: Issues and recommendations. Health Economics, 21, 730–741. https://doi.org/10.1002/hec.1739
Codagnone, C., Bogliacino, F., & Veltri, G. (2013). Testing CO2/car labelling options and consumer information. Brussels: European Commission. Retrieved from http://ec. europa. eu/clima/policies/transport/vehicles/labelling/docs/report_car_labelling_en. pdf
Collins, M., & Curtis, J. A. (2017). Can tenants afford to care? Investigating the willingness-to-pay for improved energy efficiency of rental tenants and returns to investment for landlords. Dublin: ESRI Working Paper No. 565. Retrieved from https://www.econstor.eu/handle/10419/174298
CONSEED. (2016–2019, October 8). Consumer energy efficiency decision making. Retrieved from https://www.conseedproject.eu/
de Ayala, A., Galarraga, I., & Spadaro, J. V. (2016). The Price of Energy Efficiency in the Spanish Housing Market., 94, 16–24. https://doi.org/10.1016/j.enpol.2016.03.032
Drofenik, Ž. (2018). Energy Performance Certificates in residential buildings and their impact on market prices and rents in Slovenia. Ljubljana: University of Ljubljana. Retrieved from http://www.cek.ef.uni-lj.si/magister/drofenik3026-B.pdf
EmBuild. (2017). Renovation strategy – addressing the barriers to deep renovation – FACTSHEET SLOVENIA.
Energy Act (EZ-1). (2012). Retrieved from Energetski zakon (EZ-1): http://www.pisrs.si/Pis.web/pregledPredpisa?id=ZAKO6665
EPCs Register. (2018, 2 28). ENERGY CARD REGISTER. Retrieved from Register energetskih izkaznic: https://podatki.gov.si/dataset/register-izdanih-energetskih-izkaznic-stavb
European Commission. (2002, December 16). Directive 2002/91/EC. Retrieved from Directive 2002/91/EC of the European Parliament and of the Council of 16 December 2002 on the energy performance of buildings: https://eur-lex.europa.eu/LexUriServ/LexUriServ.do?uri=OJ:L:2003:001:0065:0071:EN:PDF
European Commission. (2012). Directive 2012/27/EU. Retrieved from Directive 2012/27/EU of the European Parliament and of the Council: https://eur-lex.europa.eu/legal-content/EN/TXT/?qid=1399375464230&uri=CELEX:32012L0027
EUROSTAT. (2018). EUROSTAT Statitsics Explained. Retrieved from Housing statistics: https://ec.europa.eu/eurostat/statistics-explained/index.php?title=Housing_statistics
Frederiks, E. R., Stenner, K., & Hobman, E. V. (2015). January). Household energy use: Applying behavioural economics to understand consumer decision-making and behaviour. Renewable and Sustainable Energy Reviews, 41, 1385–1394. https://doi.org/10.1016/j.rser.2014.09.026
Fuerst, F., McAllister, P., Anupam, N., & Wyatt, P. (2015). Does energy efficiency matter to home-buyers? An investigation of EPC ratings and transaction prices in England. Energy Economics, 48, 145–156. https://doi.org/10.1016/j.eneco.2014.12.012
Fuerst, F., McAllister, P., Anupam, N., & Wyatt, P. (2016). Energy performance ratings and house prices in Wales: An empirical study. Energy Policy, 20-33. https://doi.org/10.1016/j.enpol.2016.01.024
Harajli, H., & Chalak, A. (2019). Willingness to pay for energy efficient appliances: The case of Lebanese consumers. Sustainability, 11(20), 1–20. https://doi.org/10.3390/su11205572
Hårsman, B., Daghbashyan, Z., & Chaudhary, P. (2016). On the quality and impact of residential energy performance certificates. Energy and Buildings, 133, 711–723. https://doi.org/10.1016/j.enbuild.2016.10.033
Heinzle, S. (2012). Disclosure of energy operating cost information: A silver bullet for overcoming the energy-efficiency gap? Journal of Consumer Policy, 35(1), 43–64. https://doi.org/10.1007/s10603-012-9189-6
Heinzle, S. L., & Wüstenhagen, R. (2011). Dynamic adjustment of eco-labeling schemes and consumer choice – The revision of the EU energy label as a missed opportunity? Business Strategy and the Environment, 21(1), 60–70. https://doi.org/10.1002/bse.722
Hyland, M., Lyons, R. C., & Lyons, S. (2013). The value of domestic building energy efficiency — Evidence from Ireland. Energy economics, 943–952.
Jaffe, A. B., & Stavins, R. N. (1994). The energy paradox and the diffusion of conservation technology. Resource and Energy Economics, 16(2), 91–122. https://doi.org/10.1016/0928-7655(94)90001-9
Jesnsen, O., Hansen, A. R., & Kragh, J. (2016). Market response to the public display of energy performance rating at property sales. Energy Policy, 229-235. https://doi.org/10.1016/j.enpol.2016.02.029
Kahn, M. E., & Kok, N. (2014). The capitalization of green labels in the California housing market. Regional Science and Urban Economics, 47, 25–34. https://doi.org/10.1016/j.regsciurbeco.2013.07.001
Luce, D. R. (2012). Individual choice behavior: A theoretical analysis. Courier Corporation.
Mandič, S. (1996). Stanovanjska mobilnost in izbira stanovanja: koncepti in nekaj podatkov. Družboslovne razprave, 105–124. Retrieved from http://dk.fdv.uni-lj.si/dr/dr21Mandic.PDF
McFadden, D. (1973). Conditional logit analysis of qualitative choice behaviour. Frontiers in Econometrics, 105–142.
Mergole Prešern, M. (2012). Pomen dejavnikov okolja pri nakupnem odločanju stanovanjskih nepremičnin. Nova Gorica: Nova Univerza - Evropska pravna fakulteta. Retrieved from https://revis.openscience.si/IzpisGradiva.php?id=5071
Ministry of Infrastructure, E. D. (2017, October). Ministry of Infrastructure. Retrieved from Energy Directorate: https://www.energetika-portal.si/
Murphy, L. (2014). The influence of the Energy Performance Certificate: The Dutch case. Energy Policy, 67, 664–672. https://doi.org/10.1016/j.enpol.2013.11.054
Newell, R. G., & Siikamäki, J. (2014). Nudging energy efficiency behavior: The role of information labels. Journal of the Association of Environmental and Resource Economists, 1(4), 555–598. https://doi.org/10.1086/679281
Official Gazette of the Republic of Slovenia. (2014, 12 20). Rules on the methodology for the production and issuance of energy performance certificates for buildings. Retrieved from Pravilnik o metodologiji izdelave in izdaji energetskih izkaznis stavb: http://www.pisrs.si/Pis.web/pregledPredpisa?id=PRAV11883#
Olaussen, J. O., Oust, A., & Solstad, J. T. (2017). Energy performance certificates – Informing the informed or the indifferent? Energy Policy, 246–254.
Republic of Slovenia - Statistical office. (2017, October). STAT.SI. Retrieved from Republic of Slovenia – Statistical office: https://www.stat.si/StatWeb/
Sawtooth Software. (2017, October). Sawtooth Software. Retrieved from https://www.sawtoothsoftware.com/
SEAI. (2017). Ireland’s national sustainable energy authority. Retrieved from Ireland's national sustainable energy authority: https://www.seai.ie/tools/
Shen, J., & Saijo, T. (2009). Does an energy efficiency label alter consumers’ purchasing decisions? A latent class approach based on a stated choice experiment in Shanghai. Journal of Environmental Management, 90(11), 3561–3573. https://doi.org/10.1016/j.jenvman.2009.06.010
Stadelmann, M., & Schubert, R. (2018). How do different designs of energy labels influence purchases of household appliances? A field study in Switzerland. Ecological Economics, 144(1), 112–123. https://doi.org/10.1016/j.ecolecon.2017.07.031
Surveying and Mapping Authority of the Republic of Slovenia. (2017). Report on the Slovenian real estate market for 2016.
Uršič, M. (2005). Spreminjanje bivalne kakovosti in stanovanjska mobilnost v Ljubljani Naraščanje socialne nestabilnosti v večjih stanovanjskih soseskah? Urbani izzivi, pp. 36–47. Retrieved from https://www.ceeol.com/search/article-detail?id=259390
Waechter, S., Sütterlin, B., Borghoff, J., & Siegrist, M. (2016). Letters, signs, and colors: How the display of energy-efficiency information influences consumer assessments of products. Energy Research & Social Science, 15(1), 86–95. https://doi.org/10.1016/j.erss.2016.03.022
Zheng, S., Wu, J., Kahn, M. E., & Deng, Y. (2012). The nascent market for “green” real estate in Beijing. European Economic Review, 56(5), 974–984. https://doi.org/10.1016/j.euroecorev.2012.02.012
Zhou, H., & Bukenya, J. O. (2016). Information inefficiency and willingness-to-pay for energy-efficient technology: A stated preference approach for China Energy Label. Energy Policy, 91(1), 12–21. https://doi.org/10.1016/j.enpol.2015.12.040
Acknowledgements
This paper was supported by the European Union’s Framework Programme for research and innovation Horizon 2020 under grant agreement number 723741, project CONSEED. The authors also acknowledge the financial support from the Slovenian Research Agency (research core funding No. P2-0356).
Author information
Authors and Affiliations
Corresponding author
Ethics declarations
Competing interest
The authors declare no competing interests.
Additional information
Publisher's note
Springer Nature remains neutral with regard to jurisdictional claims in published maps and institutional affiliations.
Supplementary Information
Below is the link to the electronic supplementary material.
Appendix
Appendix
Questionnaire 1 Questionnaire used in the property DCE in Slovenia.
Introductory text
The study is part of a research project funded by the EU and will provide insights into your views on important questions. It will require 8–10 minutes to complete the study.
Screening questions
Do you currently own property in Slovenia? [Yes; No].
Will you purchase a house or an apartment in the next three years? [Yes; No].
What type of property will you purchase? [House; Apartment; Do not now].
How involved are you in decisions relating to your past or future property decisions? [Very; slightly; Not at all].
Background questions
Imagine buying a property (an apartment or a house).
How important is each of these characteristics for you? [not at all important; not very important; fairly important; very important; don’t know]
-
state of the property (when the property was last renewed)
-
distance from your service or faculty
-
distance of important infrastructure (kindergarten, school, post office, bus)
-
energy efficiency (e.g. quality of insulation, windows, mode of heating)
-
size
-
price
The introductory text to DCE part of a survey
*Note: The choice experiment was shown only to the respondents who indicate that intend to buy house/apartment in or near one of the preselected cities.
We want to explore how much weight you place on different factors when you are buying a property.
Imagine that you are buying a two-bedroom apartment in the ‘Name of the city’ or the surrounding area.
We will show you several offers of apartments, three at a time. All apartments are two-bedroom, have the same square footage (55 m2) and the same arrangement. Take a look at each offer, think about which apartment meets your criteria and capabilities and choose the one that suits you best.
Dwellings will differ only in the following qualities:
-
1)
Condition (last adaptation of the property – installations, windows, parquet):
-
Brand new
-
5 years ago
-
10 years ago
-
20 years ago
-
-
2)
Location.
-
City centre
-
Suburbs (the outskirts of the city)
-
Outside the city
-
-
3)
Distance from important infrastructure (bus, post office, kindergarten, school …).
-
1 km
-
2 km
-
3 km
-
-
4)
Energy certificate.
-
Show all cards [(kWh/m2)/per year or €/per year]
-
-
5)
Price (view is related to the desired place of purchase).
-
80% (e.g. € 128,000 for Ljubljana)
-
90% (e.g. € 144,000 for Ljubljana)
-
100% (e.g. € 160,000 for Ljubljana)
-
110% (e.g. € 176,000 for Ljubljana)
-
120% (e.g. € 192,000 for Ljubljana)
-
Rights and permissions
About this article
Cite this article
Lakić, E., Carroll, J. & Gubina, A.F. The role of monetary information in energy performance certificates: a Slovenian experiment. Energy Efficiency 14, 79 (2021). https://doi.org/10.1007/s12053-021-09995-4
Accepted:
Published:
DOI: https://doi.org/10.1007/s12053-021-09995-4