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„Aktuell steht die digitale Erlebnisweltgestaltung im Vordergrund“

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Marketing Review St. Gallen

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  1. Universität St. Gallen, St. Gallen, Schweiz

    Elena Essig

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  1. Elena Essig
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Correspondence to Elena Essig.

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Essig, E. „Aktuell steht die digitale Erlebnisweltgestaltung im Vordergrund“. Mark Rev St. Gallen 32, 7–13 (2015). https://doi.org/10.1007/s11621-015-0541-5

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  • DOI: https://doi.org/10.1007/s11621-015-0541-5

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