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Stage models re-visited: A measure of the stage of internationalisation of a firm

Abstract

  • This paper presents a scale to measure the stage of internationalisation of a firm which depicts export development as an innovation adoption process. A four-stage, multi-item scale ranging from export awareness, interest, trial to adoption is developed.

  • The analysis is based on two independent surveys of Australian wineries. Systematic procedures of scale development are followed including the use of confirmatory factor analysis for scale validation.

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Correspondence to Rumintha Wickramasekera.

Additional information

The authors would like to thank Geoff Bamberry and two anonymous referees for comments on an earlier draft of this paper.

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Wickramasekera, R., Oczkowski, E. Stage models re-visited: A measure of the stage of internationalisation of a firm. MANAGE. INT. REV. 46, 39–55 (2006). https://doi.org/10.1007/s11575-007-0048-7

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Keywords

  • Confirmatory Factor Analysis
  • Stage Model
  • Innovation Diffusion
  • Confirmatory Factor Analysis Model
  • International Business Study