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Ulrich, P. Gerd Nufer/André Bühler (Hrsg.): „Management und Marketing im Sport“. Z Betriebswirtsch 80, 1117–1119 (2010). https://doi.org/10.1007/s11573-010-0390-2
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DOI: https://doi.org/10.1007/s11573-010-0390-2