The Casino Attitudes Scale: The Development of a New Brief Psychometric Instrument
Over the course of the last decade, increasing liberalisation throughout the world has led to a massive growth of the gambling industry, particularly in the area of casino gambling. Casino gambling has frequently been found to be one of the most problematic forms of gambling. Given that there are no identified scales that measure attitudes toward this type of gambling, the aim of this study was to develop a psychometrically valid instrument to measure attitudes (and more specifically personal appeal) towards casinos. A sample of 139 participants (85 male, 54 female ranging in age from 18 to 62 years) completed the Casino Attitudes Scale. Exploratory factor analysis revealed two factors that explained 67% of the variance in the data. These were Recreational Appeal (34%) and Psychological Comfort (33%) respectively. As a preliminary test of the CAS’s reliability and validity, the psychometric data look promising. It is suggested that the CAS may be used in future studies in an attempt to identify how positive or negative attitudes toward casinos are associated with other psychosocial variables (e.g., personality factors). The CAS could also be administered to residents of local communities where casinos are planning to be introduced.
KeywordsGambling Casino Attitudes and psychometric scale
- Department of Culture, Media and Sport. (2005). Explanatory Notes to Gambling Act 2005. Queen’s Printer of Acts of Parliament. Available at: http://www.legislation.hmso.gov.uk/legislation/uk.htm [Last accessed November 26, 2006].
- Field, A. (2000). Discovering Statistics using SPSS for Windows. London: Sage.Google Scholar
- Fishbein, M., & Ajzen, I. (1975). Belief, attitude, intention and behavior: An introduction to theory and research. Reading. MA: Addison-Wesley.Google Scholar
- Griffiths, M. D. (2007). Gambling addiction and its treatment within the NHS. London: British Medical Association.Google Scholar
- Jacques, C., Ladouceur, R., & Ferland, F. (2000). Impact of availability on gambling: A longitudinal study. Canadian Journal of Psychiatry, 45, 810–815.Google Scholar
- Reith, G. (2003). Gambling: Who wins? Who loses? New York: Prometheus Books.Google Scholar
- Sproston, K., Erens, B., & Orford, J. (2000). Gambling behaviour in Britain: Results from the British gambling prevalence survey. London: The National Centre for Social Research.Google Scholar
- Volberg, R. A. (May, 2003). Has there been a “feminization” of gambling and problem gambling in the United States? [online]. Journal of Gambling Issues, 8. Available at: http://www.camh.net/egambling/issue8/feature/ [Accessed 26 November 2006].