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Evaluation system and influencing paths for the integration of culture and tourism in traditional villages

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Abstract

The integration of culture and tourism is conductive to the realization of urban-rural integration and rural revitalization. Taking 16 typical traditional villages in Beijing as cases, this study proposes an evaluation system and influencing factor model for the integration of culture and tourism in traditional villages. Based on the TOPSIS model supported by the entropy method, the level of culture and tourism integration in traditional villages is analyzed. Moreover, we discuss the main factors influencing the integration of culture and tourism in traditional villages and their paths by using fuzzy-set qualitative comparative analysis (fs/QCA). The results can be summarized in four main areas. (1) The integration of culture and tourism in traditional villages is a dynamic process that continues to promote the comprehensive revitalization by deepening resource integration, advancing product cultivation and strengthening industry functions. (2) There are obvious differences in the development levels of the integration of culture and tourism among the case villages. Specifically, the levels of each village in the four dimensions present the characteristics of differentiation and imbalance. (3) No single factor can capture the necessary and sufficient conditions for the integrated development of culture and tourism. (4) There are three paths influencing the integration of culture and tourism in traditional villages, namely, the mature development path, the rapid development path and the progressive development path, which correspond to their respective combinations of influencing factors. The results of this study can provide theoretical inspiration and scientific guidance for the urban-rural integration and rural revitalization of traditional villages from the perspective of the integration of culture and tourism.

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Acknowledgements

The authors would like to thank 26 professors and associate professors who participated in the Analytic Hierarchy Process and village committees, villagers, and tourists of each case village for their support in collecting data in the early stage of this research.

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Authors and Affiliations

  1. School of Tourism Sciences, Beijing International Studies University, Beijing, 100024, China

    Chengcai Tang, Yaru Liu & Wenqi Liang

  2. Research Center of Beijing Tourism Development, Beijing, 100024, China

    Chengcai Tang, Yaru Liu & Wenqi Liang

  3. School of Tourism Management, Guilin Tourism University, Guilin, Guangxi, 541006, China

    Ziwei Wan

Authors
  1. Chengcai Tang
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  2. Yaru Liu
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  4. Wenqi Liang
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Corresponding author

Correspondence to Chengcai Tang.

Additional information

Foundation: National Natural Science Foundation of China, No.42071199; Major Project of National Social Science Foundation for Arts of China, No.20ZD02; Major Project of National Social Science Foundation of China, No.20ZDA067; Social Science Foundation of Beijing, No.18JDGLB015, No.22GLB036

Author: Tang Chengcai (1982–), PhD and Professor, specialized in ecological tourism, rural tourism, ice tourism and the integration of culture and tourism. E-mail: tcc5808@163.com

This paper is initially published in Acta Geographica Sinica (Chinese edition), 2023, 78(4): 980–996.

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Tang, C., Liu, Y., Wan, Z. et al. Evaluation system and influencing paths for the integration of culture and tourism in traditional villages. J. Geogr. Sci. 33, 2489–2510 (2023). https://doi.org/10.1007/s11442-023-2186-7

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  • DOI: https://doi.org/10.1007/s11442-023-2186-7

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